https://www.ravitz.co/blog/Practical AI, marketing, and systems thinking.https://www.ravitz.co/blog/ai-ppc-management/https://ravitz.co/blog/ai-ppc-management/Mon, 08 Jun 2026 20:04:08 GMTAn operator's view of AI PPC management in 2026: the three jobs AI does well, three it gets wrong, a weekly workflow, and the tools worth your budget.https://www.ravitz.co/blog/claude-for-marketing/https://ravitz.co/blog/claude-for-marketing/Sat, 06 Jun 2026 17:05:42 GMTAn operator's guide to Claude for marketing in 2026: six jobs it handles well, three it doesn't, the prompt structure that works, and the trap to avoid.https://www.ravitz.co/blog/ai-marketing-workflows/https://ravitz.co/blog/ai-marketing-workflows/Sat, 06 Jun 2026 17:03:12 GMTSeven AI marketing workflows we run every week, with inputs, outputs, tool stacks, and hours saved. Plus three workflows we tried and dropped.https://www.ravitz.co/blog/ai-lead-scoring/https://ravitz.co/blog/ai-lead-scoring/Wed, 20 May 2026 17:20:47 GMTHow AI lead scoring works, the 5 ways it fails, and the 6-step setup that keeps it auditable instead of a black box reps stop trusting.https://www.ravitz.co/blog/ai-landing-page-optimization/https://ravitz.co/blog/ai-landing-page-optimization/Wed, 20 May 2026 17:17:13 GMTAI landing page optimization done right: a 6-step diagnostic workflow for message match, trust sequence, and clarity. The prompts and the test design.https://www.ravitz.co/blog/ai-content-strategy/https://ravitz.co/blog/ai-content-strategy/Mon, 18 May 2026 17:05:51 GMTAn AI content strategy operating model: the strategic decisions, the four-quadrant allocation framework, the measurement loops, and the role of taste.https://www.ravitz.co/blog/ai-customer-journey/https://ravitz.co/blog/ai-customer-journey/Mon, 18 May 2026 17:02:54 GMTThe AI customer journey workflow we run for clients: 6 steps from evidence collection through cross-stage synthesis to the decisions the map drives.https://www.ravitz.co/blog/ai-for-sales-prospecting/https://ravitz.co/blog/ai-for-sales-prospecting/Thu, 14 May 2026 18:25:03 GMTThe AI for sales prospecting workflow that actually books meetings. 7 steps, the real tool stack, and the failure modes that destroy most rollouts.https://www.ravitz.co/blog/ai-content-brief/https://ravitz.co/blog/ai-content-brief/Thu, 14 May 2026 18:23:08 GMTThe 10-section AI content brief template we use to produce sharper first drafts. Thesis, audience, angle, voice rules, and what to leave out.https://www.ravitz.co/blog/chatgpt-for-seo/https://ravitz.co/blog/chatgpt-for-seo/Wed, 13 May 2026 18:40:02 GMTThe 7-step ChatGPT for SEO workflow we run on ravitz.co. Where ChatGPT adds leverage, where it hurts, and the LLM citation layer most posts miss.https://www.ravitz.co/blog/ai-competitor-analysis/https://ravitz.co/blog/ai-competitor-analysis/Wed, 13 May 2026 18:28:00 GMTThe AI competitor analysis workflow we run for clients: 6 steps, the cross-competitor synthesis, and the unclaimed-territory finding pattern.https://www.ravitz.co/blog/ai-persona-generator/https://ravitz.co/blog/ai-persona-generator/Wed, 13 May 2026 18:20:45 GMTAn AI persona generator workflow that uses real customer data instead of fiction. Inputs, prompts, audit checks, and what most vendor tools miss.https://www.ravitz.co/blog/ai-content-repurposing/https://ravitz.co/blog/ai-content-repurposing/Tue, 12 May 2026 17:02:15 GMTThe AI content repurposing workflow we run: extract, atomize, translate. Tools, prompts, the matrix, and the human checkpoints that keep brand voice.https://www.ravitz.co/blog/seo-automation/https://ravitz.co/blog/seo-automation/Mon, 11 May 2026 22:51:43 GMTThe SEO automation pipeline we run on ravitz.co: Claude for drafting, Ahrefs for keyword and SERP data, plus the human review checkpoints.https://www.ravitz.co/blog/ai-content-calendar/https://ravitz.co/blog/ai-content-calendar/Mon, 11 May 2026 15:13:10 GMTA practical framework for AI content calendars: weekly, monthly, quarterly slots with the AI workflows attached. Template, mistakes, and first-month plan.https://www.ravitz.co/blog/ai-agents-for-marketing/https://ravitz.co/blog/ai-agents-for-marketing/Sun, 10 May 2026 17:24:20 GMTA clear map of AI agents for marketing in 2026. Eight categories that actually do useful work, build-vs-buy decisions for each, and the operating-model mistakes most teams keep making.https://www.ravitz.co/blog/ai-marketing-roi/https://ravitz.co/blog/ai-marketing-roi/Sun, 10 May 2026 17:23:49 GMTA practical four-layer framework for measuring AI marketing ROI in 2026: time saved, output quality, conversion impact, learning rate. With realistic numbers and what to put in the leadership deck.https://www.ravitz.co/blog/chatgpt-prompts-for-marketers/https://ravitz.co/blog/chatgpt-prompts-for-marketers/Sat, 09 May 2026 15:35:10 GMTA working ChatGPT prompt library for marketers. 30 prompts organized by function — research, content, SEO, paid, email, analytics — with the small adjustments that make them actually useful.https://www.ravitz.co/blog/safely-use-open-source-ai-agents/https://ravitz.co/blog/safely-use-open-source-ai-agents/Sat, 09 May 2026 15:28:10 GMTA practical safety operating model for open-source AI agents in business: permissions, least privilege, draft-vs-do separation, credentials, model choice, workflow logging, and a deployment checklist.https://www.ravitz.co/blog/hermes-agent-for-consultants/https://ravitz.co/blog/hermes-agent-for-consultants/Fri, 08 May 2026 15:53:25 GMTConsultants can use Hermes Agent to speed up research, audits, briefs, reporting, and client deliverables without handing judgment to AI. Five workflows and a practical first month.https://www.ravitz.co/blog/hermes-agent-local-seo/https://ravitz.co/blog/hermes-agent-local-seo/Thu, 07 May 2026 17:03:14 GMTHermes Agent helps local businesses turn reviews, service pages, FAQs, and customer questions into a stronger local SEO workflow. Practical weekly cadence and the safety rules.https://www.ravitz.co/blog/hermes-agent-vs-chatgpt/https://ravitz.co/blog/hermes-agent-vs-chatgpt/Tue, 05 May 2026 14:52:57 GMTChatGPT answers questions. Hermes Agent uses tools, files, schedules, memory, and messaging workflows. Here's what changes for business teams when AI moves from chat to tools.https://www.ravitz.co/blog/ai-marketing-consultant/https://ravitz.co/blog/ai-marketing-consultant/Mon, 04 May 2026 17:05:27 GMTAn AI marketing consultant helps small teams turn AI tools into repeatable marketing systems. Here's what they actually do, when to hire one, and what to expect in the first 30 days.https://www.ravitz.co/blog/ai-automation-agency-hermes-agent/https://ravitz.co/blog/ai-automation-agency-hermes-agent/Sat, 02 May 2026 17:25:09 GMTWhen to hire an AI automation agency, when to build with Hermes Agent, and how small businesses can turn repeatable marketing, support, and operations work into real AI workflows.https://www.ravitz.co/blog/hermes-agent-customer-service/https://ravitz.co/blog/hermes-agent-customer-service/Fri, 01 May 2026 17:20:38 GMTTen Hermes Agent customer service and operations workflows: FAQs from real questions, email reply drafts, support thread summaries, scripts, knowledge base, chatbot prep, employee training.https://www.ravitz.co/blog/hermes-agent-marketing-automation/https://ravitz.co/blog/hermes-agent-marketing-automation/Fri, 01 May 2026 17:17:13 GMTTen Hermes Agent workflows small businesses can run today for marketing automation: SEO research, blog drafting, lead follow-up, social repurposing, review responses, weekly reports.https://www.ravitz.co/blog/hermes-agent-setup-guide/https://ravitz.co/blog/hermes-agent-setup-guide/Fri, 01 May 2026 17:13:08 GMTStep-by-step Hermes Agent setup for small business: VPS hosting, model providers, tools, skills, messaging gateways, and your first marketing workflow. Open-source AI agent framework from Nous Research.https://www.ravitz.co/blog/how-to-use-chatgpt-for-marketing/https://ravitz.co/blog/how-to-use-chatgpt-for-marketing/Thu, 30 Apr 2026 16:45:41 GMTHow to use ChatGPT for marketing without it staying a slightly faster Google. Four one-time setup decisions and five recurring workflows that turn it into a system that pays back weekly.https://www.ravitz.co/blog/chatgpt-marketing-use-cases/https://ravitz.co/blog/chatgpt-marketing-use-cases/Wed, 29 Apr 2026 17:37:16 GMTTwelve ChatGPT marketing use cases lean operators actually run, with the exact prompts and the metric each one is supposed to move. Customer voice, landing pages, email, ads, outbound, more.https://www.ravitz.co/blog/four-marketing-roles-ai-collapses/https://ravitz.co/blog/four-marketing-roles-ai-collapses/Tue, 28 Apr 2026 16:42:47 GMTA small marketing team costs $400K/year — copywriter, SEO specialist, social manager, designer. One AI-augmented operator can do roughly 80% of the same output for under $300/month. Here is exactly what AI replaces in each role, where it doesn't, and what the new operator role actually looks like.https://www.ravitz.co/blog/five-ai-agents-marketers-should-build/https://ravitz.co/blog/five-ai-agents-marketers-should-build/Mon, 27 Apr 2026 16:42:52 GMTFive focused AI agents that compound over time: competitive intel, content briefs, customer voice synthesis, ad variant generation, and a Monday morning digest. Copy-paste prompts included for each one.https://www.ravitz.co/blog/liquid-death-ai-marketing-playbook/https://ravitz.co/blog/liquid-death-ai-marketing-playbook/Sun, 26 Apr 2026 17:11:39 GMTA 5-person team built a $1.4B brand. Their $800 AI ad beat 75% of water commercials. Liquid Death's playbook is the manual every lean AI-native team should be reading.https://www.ravitz.co/blog/marketing-team-structure-2-person-ai/https://ravitz.co/blog/marketing-team-structure-2-person-ai/Sat, 25 Apr 2026 16:20:00 GMTThe org chart of a modern marketing team is two people plus tools. Here's the operator playbook: the two roles, the weekly calendar, what each person owns, and where the model breaks.https://www.ravitz.co/blog/claude-vs-chatgpt-for-marketing/https://ravitz.co/blog/claude-vs-chatgpt-for-marketing/Fri, 24 Apr 2026 16:32:08 GMTA working marketer's decision framework for Claude vs ChatGPT. Which model for which task, a side-by-side on 8 marketing jobs, and the weekly workflow that uses both.https://www.ravitz.co/blog/complete-ai-marketing-stack-2026/https://ravitz.co/blog/complete-ai-marketing-stack-2026/Fri, 24 Apr 2026 16:27:59 GMTA category-by-category map of the AI marketing stack replacing traditional teams in 2026. Every tool, every role, under $600 a month, with the operating rhythm that makes it work.https://www.ravitz.co/blog/ai-marketing-prompts-weekly/https://ravitz.co/blog/ai-marketing-prompts-weekly/Thu, 23 Apr 2026 20:51:09 GMTSeven copy-paste AI marketing prompts from a working operator — audience research, content repurposing, competitor teardowns, and more. Use them this week.https://www.ravitz.co/blog/best-ai-image-generator-marketing-2026/https://ravitz.co/blog/best-ai-image-generator-marketing-2026/Thu, 23 Apr 2026 20:48:07 GMTMidjourney, GPT-Image 2, Nano Banana, and Higgsfield — tested on real marketing work. Here is which image model wins which job, and which two to pick if you can only pick two.https://www.ravitz.co/blog/duolingo-social-media-ai-teardown/https://ravitz.co/blog/duolingo-social-media-ai-teardown/Thu, 23 Apr 2026 20:44:29 GMTDuolingo's social team uses AI — but not the way most brands assume. A teardown of what they actually automate, what they keep human, and what lean teams can steal from the pattern.https://www.ravitz.co/blog/marketing-with-ai-2-person-stack/https://ravitz.co/blog/marketing-with-ai-2-person-stack/Thu, 23 Apr 2026 19:50:39 GMTTwo humans and the right AI stack are outproducing twenty-person marketing teams. Here is exactly how, role by role — and where to start if you're a team of one.